What 3 Top Futurists are Predicting for 2021 and Beyond

What to expect in a post-Covid world

Elizabeth Dawber
4 min readDec 6, 2020
Photo by Tom Chen on Unsplash

What will a post-Covid world look like?

3 top futurists believe they have the answers but what do they know that we don’t?

Scott Steinberg, a leading trends expert states that there are 4 key things that top futurists do:

  1. They focus on trends, not fads. If a fad is a like a wave, something that is fleeting and on the surface for all to see, then a trend is the tide, the underlying factor causing the waves. Futurists look at the tides as they are the biggest indicator of what is to come.
  2. They look for signals. Signals are small developments happening on the margins. For example, AI taking over humanity hasn’t happened yet (phew!) but chatbots on every website are now commonplace. If they can answer 90% of customer questions now then it won’t be long before they are taking over customer service jobs in the real world. Futurists look for these signals to see what they are leading towards.
  3. They watch for emerging patterns. Signals and trends help futurists spot emerging patterns. For example, where newspapers used to be the main force behind political influencing, now it’s social networks. These signals nod towards what may be on the horizon.

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Elizabeth Dawber

English literature & creative writing grad | MWC semi-finalist | Former editor @ The Startup | I write about this thing called life | Human | Pen for hire |🇬🇧